Beauty Launches

Stila Cosmetics Creates a Golden Hunger Games Collection

Inspired by Sunrise on the Reaping, this new collection features Hunger Games icons and luxe gold packaging.

Stila Cosmetics is stepping into the world of Panem as the official makeup partner for The Hunger Games: Sunrise on the Reaping. 

Blending cinematic storytelling with beauty and nostalgia, the collaboration marks a major beauty-meets-entertainment moment ahead of the film’s release.

Launching online August 12th, the limited-edition collection combines brand-new formulas with collectible takes on Stila’s products and packaging inspired by the characters and storytelling of the film. 

Designed for both longtime Hunger Games fans and beauty lovers alike, the collection taps into the cultural anticipation surrounding the franchise while reintroducing some of Stila’s heritage hero products through a fresh lens.

Daniel Annese, CEO at Stila, said:

“Our partnership with The Hunger Games: Sunrise on the Reaping is inspired by incredible storytelling that touches millions. Together, we have shared the same vision for beauty and creativity on the highest level. We can’t wait to see all that beauty on screen and we’re so excited for this new chapter for Stila.”

The collaboration began with Hair, Makeup and Prosthetics Designer Natalie MacGowan Spencer’s original creations and designs for the film. When she began to make those a reality, MacGowan Spencer specifically requested Stila products for the characters.

The Hunger Games: Sunrise on the Reaping Collection by Stila features limited edition products. 

Sunrise Eyes is a 5-piece liquid eye shadow collection with each inspired by a character, and All Fire is a duo designed to capture the film’s central love story. Both offer stunning eye looks. 

The collection also includes other limited-edition offerings, including Meadow Dream for glowy, golden looks, Pretty Striking for bold, vivid drama, and Rebel Beauty for muted hues and a more understated beauty.

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